Recently, Ctrip Group released its 2025 Sustainability Report. Themed around "Value Symbiosis," the report outlines the company's progress in areas such as inbound tourism services, sustainable travel, rural revitalization, travel safety, and employee family support, structured around four key dimensions: community-friendly, family-friendly, business-friendly, and environment-friendly.
In the report, Ctrip Group Chairman James Liang and CEO Sun Jie stated: "While creating business value, we are working with travelers, partners, employees, and communities around the world to build a more inclusive, resilient, and sustainable future."
Value symbiosis means integrating sustainable development into specific travel service scenarios: as the platform grows, it drives employment and industrial opportunities in destination communities, provides employees with more stable career development, shares tourism market growth opportunities with partners, and serves travelers with safer, more convenient, and more sustainable travel experiences.
Editor Ⅰ: Zhang Congxiao
Editor Ⅱ: Zhang Wenwen
Editor Ⅲ: Pan Kaiyue