Anantara Hotels & Resorts, the experiential luxury brand under Minor Hotels, officially celebrates its 25th anniversary, launching the global brand campaign "25 Years of Unforgettable Journeys." From its beginnings as a single resort in Thailand to a global portfolio spanning over 50 hotels and resorts across 24 countries, this milestone pays tribute to the destinations, team members, and guests that have shaped the brand's journey over the past quarter-century. "Over the past 25 years, Anantara has played a pivotal role in shaping Minor Hotels' luxury landscape," said the CEO of Minor International. "We have always focused on thoughtful, steady, and disciplined expansion, staying true to Anantara's roots—leading the brand in every direction with immersive experiences, a strong sense of place, and authentic cultural connections."

Editor Ⅰ: Zhang Congxiao

Editor Ⅱ: Bao Gang

Editor Ⅲ: Liu Guosong