Recently, Huangshan Tourism Development Co., Ltd., a subsidiary of Huangshan Tourism Group Co., Ltd., established a “Tourism Marketing Service Base” and installed signboards in 28 of its directly-operated stores located in the hometown of the Huizhou merchants. From now on, customers visiting these stores will be able to have one-stop solutions for their needs related to traveling to Huangshan, including ticket purchases, transportation, accommodation, and tour guide services. It is reported that as a catering enterprise wholly owned by this company, Huizhou Merchants’ Hometown undertakes the brand mission of “promoting Huangshan tourism through delicious food and spreading Huizhou culture through cuisine.” To date, it has opened 28 directly-operated stores across the country, with 15 in Anhui, 5 in Beijing, 2 in Shanghai, and 2 in Zhejiang. This extensive network of stores covers key tourist areas, providing an ideal platform for the implementation of the Tourism Marketing Service Base.

(Huangshan Tourism Development Co., Ltd. is a member of IMTA)

Editor Ⅰ: Zhang Wenwen

Editor Ⅱ: Bao Gang

Editor Ⅲ: Liu Guosong