Weekly Reports of IMTA Members

time:2023-03-22 14:17 author:IMTA

Editor's note: What has been happening to members of the International Mountain Tourism Alliance over the past week? IMTA official website will show you the latest news of IMTA members.

 

China Youth Travel Service held a promotion meeting on low-carbon Argentine polar cruise

On March 22, a promotion event focusing on the popular travel themes "Polar Cruise" and "low-carbon travel" was successfully held at the Embassy of Argentina in China, jointly organized by the Embassy of Argentina and China Youth Travel.

Photo source: Pinchain

Wang Sicilian, President of CYTS, said that CYTS actively responds to the national "Double carbon" action call, plays its responsibility as a central tourism enterprise, and is committed to delivering the concept of health, environmental protection and scientific travel to Chinese tourists. In particular, its travel agency is represented by its subsidiary, CYts Travel International Travel Co., LTD. By calculating and controlling the carbon emissions of the entire polar cruise line, and purchasing carbon emission reduction in China's domestic carbon market to offset the carbon footprint generated by the polar trip, the company will become the first travel company in China to commit to realizing carbon neutrality in the cruise business, and create a new definition of polar tourism.

 

Tongcheng Travel reports 2022 earnings: Full-year revenue of 6.58 billion

On March 21, Tongcheng Travel announced its fourth-quarter and full-year results for 2022. The report shows: in 2022, Tongcheng Travel achieved revenue of 6.58 billion yuan, adjusted EBITDA of 1.44 billion yuan, adjusted net profit of 650 million yuan.

In the past three years, Tongcheng Travel has not only continuously consolidated its market advantages in traditional travel areas such as air tickets, train tickets and hotels, but also established a product system covering the whole service chain of leisure vacation, scenic spot tickets, bus tickets, cars and visas. Entering 2023, the same journey that has got rid of the haze of the epidemic will face the future market recovery opportunities with a stronger posture.

 

Hainan Tourism Investment & Development Co. Ltd. will present at the Expo with its subsidiaries such as duty-free tourism, tourism jewelry and tourism Health

The 3rd China International Consumer Goods Expo will be held in Haikou, Hainan Province from April 11 to 15, 2023. In order to actively respond to the vision of "sharing opening opportunities, creating a better life", promote the double cycle of international consumer fashion products at home and abroad, and create opportunities for global enterprises to share the Chinese market and Chinese enterprises to go to the world.

Photo Source: Hainan Tourism Investment

At that time, Hainan Tourism Investment Development Co., LTD., together with its subsidiaries such as Hainan Tourism duty-free, Hainan Tourism Jewelry, and Hainan Tourism Health, will present at the third Consumer Goods Expo to showcase many of Hainan Tourism Investment's global products.

 

The first resort project in southwest region will be launched soon after signing a contract with Anshun Tourism Group

On March 19th, Zhejiang Jun Anliwen Tourism Development Co., LTD. (short for Jun An Liwen Tourism) signed a cooperation agreement with Anshun Tourism Group at the Second China Home and Hospitality Industry Development Conference in Huangguoshu, Anshun, Guizhou Province, witnessed by the Anshun Municipal Party Committee, the chairman of Anshun Wenwen Tourism Group and Mr. Lang Yangsheng, the chairman of Jun An Liwen Tourism Group. The move means the first resort in the South west will be launched.

Figure source: Enterprise information transmission

Ms. Wang Fang, President and Chief Experience Officer of County Anliwen Tourism, delivered a speech on the innovation of leisure and vacation formats and rural sustainability. This paper analyzes the comparison of the proportion of tourism in GDP, the development level of China's mountain hydrological tourism and suburban vacation, the maturity of China's destination tourism planning and foreign destination tourism planning, and the motivation of travel and vacation. And plans to continue to open the introduction of the world's top IP cross-border cooperation. Explore how to unlock the traffic password with a variety of gameplay, keep brand awareness and conversion rate continue to double increase. She expressed the hope that the successful model of Anli in Moganshan County could be effectively brought to Anshun in Guizhou Province to help build Anshun into a world-class tourist destination. On the same night, Koriori also won the medal of Honor from the 7th Black Truffle Awards and China Holiday List.

 

Dai Bin, president of China Tourism Academy, investigates Sunriver Holding Group Co., Ltd.

On March 21, Dai Bin, president of China Tourism Academy, and his delegation investigated Sunriver Holding Group , and had an in-depth exchange with Yu Faxiang, chairman of the group, on the high-quality development of cultural tourism enterprises, the creation of leisure and holiday products, the cultivation of cultural tourism talents and the promotion of in-depth integration of cultural and tourism industries.

Photo: Sunriver Holding Group 

In recent years, Sunriver Holding Group  has deepened the friendly cooperation with China Tourism Academy, and the development achievements have been fully affirmed by China Tourism Academy. It has been awarded the most influential "Top 20 Tourism Groups in China" for five consecutive years. Sunriver·Planet Garden won the top ten innovation projects of integrated development of culture and tourism in 2020; "Xiangjian · Tuojiang" immersive art cruise project was selected into the list of "Tide Brand New Power -- Selected Cases of Tourism Entrepreneurship and Innovation in China 2022".

 

Chongqing City selected as "China Research and Travel Destination · Benchmark City"

On March 20, a press conference was held in Shaoxing City, Zhejiang Province. China Tourism Academy announced at the meeting "China Research Travel Destination · Benchmark City", and Chongqing was selected successfully. Liu Qi, Party Secretary and director of Chongqing Culture and Tourism Development Commission, took the stage as the city's representative and shared the experience, practices and highlights of Chongqing's development research travel.

Photo: China Tourism Academy

 

Chen Mingli, deputy director of Qiannan Buyi and Miao Autonomous Prefecture People's Congress, led a team to visit Shenzhen ELF Cultural and Creative Group Co., Ltd 

On March 22, 2023, Chen Mingli, deputy director of the People's Congress of Qiannan Buyi and Miao Autonomous Prefecture, visited Shenzhen ELF Cultural and Creative Group Co., Ltd(ELF) and had a discussion on how to promote the cooperation between Qiannan Buyi and Miao Autonomous Prefecture  and ELF. Zhao Yushen, chairman of ELF, warmly welcomed the arrival of Deputy Director Chen Mingli and his delegation and accompanied them to the research and visit. He gave a detailed introduction of the company's development history, the functional layout of the park, the theoretical model of "two bodies and one section" and the future strategic layout. He mentioned that over the course of eight years, the ELF has built a window platform of "frontier cultural complex" based on Guizhou, continuously promoting the interflow of cultural and industrial resources between Shenzhen and Guizhou, and boosting the high-quality integrated development of the two economies.

Photo source: ELF

 

Spring is infinite good! It's high time to come to Laoshan Scenic Spot to enjoy the flowers

Spring is infinitely good, coinciding with the blooming of flowers. As the temperature rises, flower Tours have become a popular theme among residents of the island city. Laoshan Scenic spot officially issued a "spring signal", nine water "cherry blossom sea" has taken shape, Yangkou Yulan, Taiqing camellia have been in full bloom... The flowers are in bloom, waiting for visitors to come across.

Photo: Qilu net

With the theme of promoting the high-quality development of Laoshan Scenic Area, the Administration of Laoshan Scenic Area will continue to carry out cultural tourism activities of various forms and rich connotations, and carefully plan themed tourism routes such as the blooming period and spring tour season to enhance the cultural attraction. At the same time, Laoshan Culture Exhibition Center and a number of new scenes for immersive tourism experience will be built, Laoshan culture will be inherited and developed in more areas and at more levels, the cultural brand of "Cultural Laoshan, Charming Mountains and Seas" will be reinforced, and solid steps will be taken to build an area for the inheritance and development of outstanding traditional culture at a high level.

 

Exploring the new mode of landscape-school cooperation, Southwest University of Science and Technology -- Siguniang Mountain Scenic Spot Seminar was successfully held

Recently, the cooperation seminar between Siguniang Mountain View Area and Southwest University of Science and Technology was held in Southwest University of Science and Technology. Dong Faqin, Secretary of the Party Committee of Southwest University of Science and Technology, Zhou Quanfu, Director of Siguniang Mountain Scenic Area Administration Bureau, attended the meeting. Heads of some colleges of Southwest University of Science and Technology and relevant departments of Siguniang Mountain Administration attended the meeting.

Source: Siguniang Mountain Scenic spot

At the meeting, Zhoufu made a brief introduction on the tourism characteristics of the scenic spot and the development of tourism in recent years. He stressed that the Siguniang Mountain scenic spot firmly grasped the great opportunity of creating a national 5A tourist attraction and a world geopark, based on ecological protection, highlighting the characteristics of resources, optimizing the layout of facilities, and stepping into the fast lane of high-quality development of the scenic spot. He proposed that the great change of the traffic pattern in the future will be centered on Siguniang Mountain scenic spot, seamlessly connecting the four cities and states. By then, Siguniang Mountain will become an important distribution center of western Sichuan tourism. Therefore, the environmental protection and sustainable development of the scenic spot need to be embedded with more scientific and technological elements.

 

Mingsha Mountain Crescent Spring again "desert travel to shoot" new upsurge

Recently, the cultural experience activity "Spring Breeze in ten miles, female soldiers in Cultural Brigade Beautiful Moon Spring" held in the Crescent Spring scenic area of Mingsha Mountain caused a stir on social media and became a hot topic of discussion. It once again triggered a boom of Dunhuang tourist shooting, attracting many tourists to clock in and take photos of ancient costumes.

Photo source: Dunhuang Cultural tourism

 

The number of visitors to Mount Emei has exceeded 1 million this year

The number of visitors to Mount Emei has exceeded 1 million this year, 22 days earlier than in 2019, marking the strongest start to a season three years after the epidemic, according to Mount Emei Tourism Co., LTD.

Photo source: Mount Emei Scenic Spot

Since the beginning of this year, Mount Emei cultural tourism market high open steady increase, visitors repeatedly hit a record high. Among them, inter-provincial tourism picked up quickly and group tourism was positively released, increasing by more than five times compared with 2022, and recovering to about 65% of the pre-epidemic group reception. At the same time, the tourists of Mount Emei show the trend of young, fashionable and in-depth experience. Tourists aged between 18 and 35 account for more than 65%, female tourists account for more than 55%, and two-day in-depth tour accounts for 50%.

 

Yantai: 12 holiday lines go online

From March 21 to 22, a tourism industry event appeared in Penglai, a "fairyland on earth". Guided by Shandong Provincial Department of Culture and Tourism and sponsored by Shandong Provincial Tourism Industry Association, 2023 "Yantai · Penglai" Chinese and foreign tourism distributors Procurement Conference was held in Penglai Knight Hotel. Aiming at the development and market operation of night tourism products, the "flow" is transformed into "retention" through night consumption, and the fairyland Penglai is promoted to be a world-class coastal destination. Wang Degang, vice president of China Tourism Association, president of Shandong Tourism Association and director of the Tourism Industry Research Institute of Shandong University, said that Penglai is a national historical and cultural city, which is qualified to talk to the world and can spread Chinese voice and culture to the world through telling Chinese stories.

 

Chen Miaolin, founder of New Century Tourism Group, was appointed as a special consultant for the high quality development of Hangzhou tourism industry

On the morning of March 22, Hangzhou Tourism High-quality Development Conference was successfully held in Hangzhou Civic Center. Chen Miaolin, founder of New Century Tourism Group, was hired as the special consultant of Hangzhou tourism high-quality development. "Tonglu Yaolin Kaiyuan Senbo Tourism Resort Project" co-operated by New Century Tourism Group and Tonglu County People's Government signed a contract at the meeting.

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